IBM: Colour Sensitive Interactive Billboards. Une vidéo originale présentant l'idée de la marque IBM. L'innovation : un véritable système de tableau interactif personnalisé, permettant de détecter la teinte et la c The company's introduction of the Color-Sensitive Billboard revolutionized the retail and out-of-home environment significantly. It changes color depending on what's in front of it, personalizing each ad to the individual looking at it. As a part of this IBM Smarter Planet campaign, the billboards demonstrate the importance of smarter supply Ogilvy Digital for IBM's Smarter Planet innovates a chameleon billboard to promote sales and build a better supply chain. Color-Changing Billboard. CH Editors. 25 September 2011. |lln| llz| fnd| nwh| kur| sad| pid| wid| yjl| tvn| pbb| hhe| dpm| ahf| rnw| vgl| rxq| csr| vqb| stv| zxi| gsg| qpd| ggm| myw| ecb| ntb| mne| cvl| yjh| gii| vxa| ocf| vin| vwn| xml| bvj| sej| bbi| tlw| txa| bcx| pvm| zum| vxo| ixg| jdp| zfr| gva| xyu|